Project stories that draw you in

All the details, none of the fluff.
Client
Stride Treglown
Year
Ongoing
Timeline
Services
Website

Stride Treglown is an employee-owned architectural practice committed to creating sustainable places with social value. 

With a portfolio spanning almost every conceivable building type, it takes a dedicated effort to decide which projects to shout about. 

As part of an ongoing engagement, we’re translating Strides' latest and greatest work into compelling narratives that showcase their depth of expertise.

Buildings are transformation stories

We craft each narrative to emphasise the human element, while weaving in the project’s social and environmental impact.

Recognising Strides’ diverse readership, we use clear, accessible language to help non-technical audiences relate to the story—and how thoughtful design transformed the client's life.

A kit of parts

Knowing others from around the practice might want grab a few sentences for a report or last minute presentation, we prioritise the key messages and write each narrative in a modular structure.

The marketing team can then keep the bits they need for the website, cut the bits they don’t, and still have the full story for their archive.

Casual upskilling

Everyone’s a writer, but not everyone’s comfortable putting words to paper. When we sit down with an architect, we talk them through different storytelling structures, and then agree key messages their clients might be interested in.

It’s not a formal education session, but a small ‘thing’ to help more people become confident writing in their day-to-day work.

Pressure, off

If you're responsible for writing case studies for your own practice, you'll know how quickly the backlog can build.

For Stride Treglown's busy marketing team, having StoreyBoard interview the architect and writing the narratives takes the pressure off, knowing their project stories are in safe hands.

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